"Bayouki is back with a bang! This campaign embraces pop culture, humor, and bold visuals to announce the return of Bayouki Rotisserie.
From crispy chicken heroes to space-themed storytelling, we created a playful visual universe that speaks to the new Bayouki era."
From crispy chicken heroes to space-themed storytelling, we created a playful visual universe that speaks to the new Bayouki era."
Concept:
Theme: “In My Bayouki Era” (inspired by the trend of "In My X Era")
Tone: Bold, playful, street-culture meets nostalgia.
Visual Style: Mix between retro pop graphics + surreal food photography + cultural memes.
Message: Bayouki is back & it’s here to make noise!
Tone of Voice:
Bold, cheeky, and unapologetic. It’s for the foodies who don’t just eat—they flex it.
Bold, cheeky, and unapologetic. It’s for the foodies who don’t just eat—they flex it.
Visual Language:
Mix between retro & pop graphics, playful typography, surreal food scenes, and cultural nods.
Mix between retro & pop graphics, playful typography, surreal food scenes, and cultural nods.
Product Highlights
The Ballsy Choice – Chicken and balls platter.
The Heat is On – Hot chicken tenders & crinkle fries.
A Taste of Nostalgia – Traditional bulgur & chicken shot.
Get Stuffed! – Cheesy stuffed chicken balls with pasta filling.
“The Return You’ve Been Waiting For”
“In My Bayoki Era”
“Damn Tasty”
“Fry Me to the Moon”
“Here to Make Some Noise”
“The Ballsy Choice”
Hope you’re in your Bayouki Era too!
Let us know what you think in the comments 🍗🚀👑
Let us know what you think in the comments 🍗🚀👑
